15 Old Money Style Influencers To Follow For Timeless Fashion Inspo
There’s just something magnetic about Old Money style. It doesn’t scream for attention, it just sits there quietly… confident, polished, like it knows it’s got nothing to prove.
Think about it: this aesthetic isn’t about chasing TikTok trends or maxing out your credit card on “must-have” seasonal drops. Nope. It’s rooted in heritage fashion, those timeless pieces that still look classy whether it’s 1985, 2025, or fifty years from now.
Old Money dressing is more like building a wardrobe of investment pieces—a tailored blazer that fits like a dream, cashmere sweaters that last for decades, or those loafers that somehow look even better the older they get. Basically, clothes that pay you back in confidence every time you wear them.
And honestly, one of the easiest ways to master this style is to watch the women who live it every single day. Old Money fashion influencers are like walking Pinterest boards of quiet luxury. Some lean into that cozy countryside look (think horse riding boots and tweed), others give us straight-up Riviera chic with crisp linens and oversized sunnies, while a few keep it super sleek with minimalism that screams wealth without trying.
Bottom line? Old Money style is less about buying more and more… and more about buying smart.
Marie Le Juez – The Definition of European Quiet Luxury
Marie Le Juez is the kind of woman who makes Old Money style look effortless. Splitting her time between France and Spain (I mean, talk about a dream lifestyle), she’s always polished without ever looking like she’s trying too hard.
Her wardrobe is basically a masterclass in luxury investment fashion: think structured blazers, perfectly tailored trousers, and classic designer coats that could easily last a lifetime. No wild logos, no fast-fashion gimmicks—just clean lines and quality fabrics that whisper wealth instead of shouting it.
What I love most about Marie’s approach is that she leans into proportion and simplicity, the real backbone of quiet luxury fashion. Every outfit feels intentional, yet never over-styled. It’s that kind of “I just threw this on” vibe that actually takes years of good taste (and a well-curated wardrobe) to pull off.
If you’re someone who wants to build a timeless wardrobe that works year after year, Marie’s style is the ultimate inspo.
Sherien Boni – Laid-Back Luxury with a UK Twist
Sherien Boni, UK model and lifestyle creator, is the ultimate example of how Old Money style doesn’t always have to mean stiff tailoring or buttoned-up formality. She’s all about that laid-back luxury, the kind of elegance that looks just as natural on a countryside estate as it does at a chic London brunch.
Her wardrobe leans into flowing dresses, soft tailoring, and high-end fabrics that skim the body instead of clinging. The result? Outfits that look graceful, timeless, and ridiculously comfortable at the same time. No flashy logos, no “look at me” trends—just that effortless charm that whispers refinement.
What’s really refreshing about Sherien’s take on quiet luxury fashion is how lived-in it feels. Nothing looks staged or over-curated. It’s comfort-first dressing, but without ever losing elegance. Honestly, that’s what Old Money style is all about—confidence without the show-off factor.
Her feed is proof that true sophistication doesn’t need to be rigid. It can be soft, fluid, and practical, while still radiating the kind of polished grace that never goes out of style.
Chloé Lloyd – Heritage Elegance with a Modern Edge
Chloé Lloyd has that rare gift of making heritage fashion feel fresh. Her aesthetic leans into earthy tones, plush fabrics, and tailored designer pieces that nod to tradition—yet she always keeps her looks current with modern silhouettes and a feminine touch.
There’s often a quiet equestrian vibe running through her outfits: think riding boots, perfectly structured coats, and textured knits that instantly bring to mind Old European wealth and countryside estates. But here’s the thing—Chloé never tips into costume territory. Instead, her wardrobe is practical, grounded, and effortlessly chic.
What makes her stand out is how she balances old-world charm with modern elegance. It’s heritage-inspired fashion reimagined for today’s lifestyle—timeless, wearable, and still aspirational.
If you’ve ever wanted to build an investment wardrobe that feels both classic and contemporary, Chloé’s style is basically your blueprint. She proves that tradition doesn’t have to feel dated… it can evolve with grace and still look absolutely stunning.
Lydia Millen – The English Countryside Muse
When it comes to English countryside fashion, Lydia Millen is in a league of her own. Tweeds, tailored outerwear, and classic riding boots are the backbone of her wardrobe, perfectly reflecting her love for heritage style and tradition.
But here’s the thing—Lydia’s outfits never feel like she’s “playing dress-up.” They’re authentic, grounded, and clearly tied to a lifestyle that values practicality as much as elegance. And that’s the heart of quiet luxury fashion: clothes that seamlessly fit your life instead of looking staged for Instagram.
Her approach is proof that Old Money style isn’t just about what you wear—it’s about sincerity, consistency, and investing in pieces that feel like second nature.
Hannah Desai – Sleek Minimalism Meets Riviera Chic
Known online as Cocobeautea, Hannah Desai’s aesthetic is the perfect blend of sleek modern fashion and subtle Riviera-inspired elegance. Her style is all about clean lines, muted palettes, and impeccable tailoring that quietly speaks of wealth and refinement.
There’s nothing over-the-top about Hannah’s looks—no loud logos, no unnecessary extras. Instead, she lets luxury fabrics and sharp cuts do all the talking. It’s that exact subtlety that mirrors the Old Money wardrobe philosophy: invest in quality over quantity, and focus less on abundance, more on getting it right.
Her feed is basically a guide to building a timeless wardrobe that works everywhere—from a chic London dinner to a summer escape on the French Riviera.
Livia Auer – Precision and Discipline in Quiet Luxury
Based in Munich, Livia Auer’s wardrobe is a masterclass in minimalist luxury fashion. She leans into monochrome palettes, precise tailoring, and polished finishes that give her looks a sharp, intentional edge.
What sets Livia apart is her sense of discipline—nothing in her style feels accidental. Every blazer, every perfectly tailored trouser, every sleek coat looks planned yet effortless. That’s the essence of Old Money dressing: control, refinement, and the power of simplicity.
Her feed is basically proof that strong fashion doesn’t have to be loud. Sometimes the most commanding look comes from clean lines and a thoughtful edit of investment pieces you can wear season after season.
Chloe Rose – City Polish Meets Old Money Restraint
Chloe Rose’s style is where polished city life meets classic Old Money restraint. She’s all about tailored suits, elegant dresses, and those neutral designer coats that transition seamlessly from a 9-to-5 office setting to an evening dinner out.
Her wardrobe is the definition of investment fashion—pieces that do double (or even triple) duty without ever losing their elegance. No trend-chasing, no unnecessary excess—just versatile clothes that radiate professionalism and quiet authority.
For anyone building a timeless wardrobe that balances confidence with composure, Chloe Rose’s content is pure inspiration. It’s proof that sometimes the most powerful style statement is subtle, not showy.
Sophie Knight – Playful Preppy with a Luxury Twist
Known as Sophie Louise’s Diary, Sophie Knight gives heritage style a refreshing, youthful spin. Her wardrobe is packed with preppy staples—think tailored blazers, pleated skirts, and fine knits—but she styles them in a way that feels light, modern, and totally wearable.
Her outfits have that perfect balance of elegance and charm. They’re polished enough to feel sophisticated, but still approachable and full of personality. This is exactly how quiet luxury fashion works best: keeping tradition alive while adapting it to today’s lifestyle.
Sophie proves that Old Money fashion doesn’t need to feel stiff or outdated. With the right styling, it can be playful, modern, and even a little fun—without losing its timeless edge.
Ernesta Navi – Effortless Heritage-Inspired Elegance
Lithuanian creator Ernesta Navi is all about casual heritage fashion done right. Her looks are simple on the surface—structured coats, cozy knitwear, and easy trousers—but what elevates them is her focus on quality fabrics and thoughtful proportions.
She’s not into over-layering or piling on accessories. Instead, her style thrives on authenticity and intention, two hallmarks of Old Money dressing. Every outfit feels natural, practical, and quietly elegant.
Ernesta shows that you don’t need flashy logos or a closet full of new clothes to look luxurious. Sometimes it’s the simplicity and restraint that make an outfit feel truly timeless.
Fabiana Cristina – The Art of Discreet Elegance
Fabiana Cristina is living proof that pared-back fashion can be the ultimate form of luxury. Her wardrobe is built on clean silhouettes, neutral palettes, and subtle structure, creating looks that are endlessly timeless.
There’s zero need for bold details or screaming designer logos in her style. The real richness comes from luxury fabrics, precise cuts, and balanced proportions—all key qualities that define Old Money elegance.
What makes Fabiana stand out is her mastery of discretion. She shows us that real style doesn’t shout—it whispers. Her content is a reminder that true wealth and sophistication often hide in simplicity, making her one of the best inspirations for anyone building an investment wardrobe grounded in minimalism.
Lydia Tomlinson
Lydia Tomlinson isn’t just an influencer, she’s also an equestrian girl who mixes that classic horse-riding vibe with a soft, feminine style.
Her outfits always have that effortless luxury fashion feel… floaty summer dresses, light airy separates, soft tailoring. It’s chic but still comfortable, the kind of elegant outfits you actually want to wear in real life.
Equestrian fashion has always been linked to old-money style and aristocratic dressing, but Lydia makes it look modern and wearable. More like everyday luxury than old-school stuffy.
She adds a light touch to her looks… nothing feels over the top, just timeless fashion with a hint of heritage. Perfect inspo if you’re into capsule wardrobe, classic styling, or luxury lifestyle.
Kate Hutchins – Tradition with a Modern Polish
Kate Hutchins is the definition of balance when it comes to heritage fashion. She gravitates toward refined tailoring—think blazers, trousers, and classic coats—but her use of neutral tones and modern cuts keeps everything feeling fresh and relevant.
Her approach is one of the strongest traits of Old Money style: evolving with the times without losing touch with tradition. Kate’s feed is filled with understated, thoughtful outfits that radiate quiet self-assurance, proving that timeless elegance is never outdated.
Lucy Grasso – Riviera Glamour with Effortless Ease
Lucy Grasso brings pure Riviera luxury to her feed, blending relaxed pieces with sophisticated polish. Flowing fabrics, chic swimwear, and breezy tailoring give her looks that sun-soaked elegance we instantly associate with Old Money coastal living.
This kind of coastal glamour has always been part of wealthy wardrobes—reflecting summers spent between grand estates and seaside escapes. Lucy’s take feels joyful, carefree, and refined all at once. She proves that luxury fashion can be glamorous without ever trying too hard.
Lovisa Barkman – Bold Minimalism with Quiet Authority
Swedish influencer Lovisa Barkman has mastered minimalist luxury fashion with an edge. Her wardrobe is dominated by sharp tailoring, clean lines, and darker palettes that project authority and composure without a single logo in sight.
Her style is proof that restraint is powerful. No frills, no fuss—just precise cuts and a strong presence. Lovisa shows us that simplicity can command attention in a way that’s just as impactful as any bold trend.
For anyone who loves quiet luxury with a modern edge, Lovisa’s feed is basically a masterclass in how to keep things sleek and timeless.
Milda Gudelaityte – Heritage Classics with a Playful Twist
Based in London, Milda Gudelaityte knows how to keep Old Money style exciting. She leans into the classics—crisp shirts, tailored jackets, and elegant heritage coats—but always adds a touch of modern energy with updated cuts or contemporary accessories.
Her wardrobe is that perfect balance of heritage fashion and modern tailoring, making her content feel fresh while still rooted in tradition. It’s polished, but never stiff. Refined, yet still fun.
Milda shows us that quiet luxury fashion doesn’t have to be overly serious. With the right tweaks, investment pieces can feel youthful, playful, and endlessly wearable—proof that timeless style can evolve with personality.
